Australia’s newest arts destination days from launching

Wednesday 4th December 2019  Posted in: Publicity

With just 8 days until the Sydney Coliseum Theatre opens at West HQ in Sydney, we took 7 News on an exclusive behind the scenes look. A star-studded line up […]

How to engage your audience on LinkedIn

Monday 2nd December 2019  Posted in: Content Marketing, Digital

LinkedIn as a social media platform has evolved into more than just a place to look for a new job. If used effectively, it can be a great platform to grow […]

Woolworth’s Crisis Management: What can we learn?

Thursday 28th November 2019  Posted in: Crisis Management

After receiving environmental backlash comments in opposition to Woolworths Ooshie’s collectables, the company decided to repair its image and take a new direction in the ever-growing collectable market.  Woolworths originally released the Ooshie Disney collectables as a response to the extreme […]

From our interns: Georgia’s Experience

Wednesday 27th November 2019  Posted in: From our interns

As I entered my last year of a Bachelor of Journalism and Business Management, I was itching to get into a workplace and gain some real-world experience. I have an […]

Why it’s important to be timely in PR: a case study

Monday 28th October 2019  Posted in: Digital, Publicity

PR is all about the here and now. As a business, it’s important that as news comes in, you’re the first to know. This doesn’t just go for local news […]

Media Monitoring For Business Success

  Posted in: Public Relations

Gone are the days where the only way to find out what is being said about your business is to manually flick through newspapers, glue your eyes to the TV […]

4 ways to use social media to your advantage: PR agency edition

Monday 21st October 2019  Posted in: Digital, Public Relations

In the digital age we live in, PR agencies can no longer avoid the impact social media has on the industry. With nearly half of the world’s population using social […]

From our interns: Riley’s Experience

  Posted in: From our interns

As I neared the end of my second year at QUT, studying a double degree in Business/ Media and Communications, I knew getting ahead of the game and gaining industry […]

Why marketing videos can boost your business

Friday 18th October 2019  Posted in: Content Marketing

With the rise of digital marketing, as a business owner you’re probably looking for the most cost effective and efficient way to cut through the clutter and stand out over […]

The burnout epidemic and what it means for Public Relation workers

  Posted in: Public Relations

Public Relations (PR) has been labelled as one of the most stressful careers in 2019. With the burnout epidemic becoming a frequent topic of conversation it is important to recognise […]