How to make headline news for your business

Making headline news for your business is an effective way to help your brand stand out from your competitors. For corporations, CEOs, and executives, securing news headlines is just one of the aims of a targeted, well-crafted PR strategy to help boost your brand’s visibility and credibility. However, breaking through all the noise and capturing […]

Introduction to Public Relations: PR101

Public Relations is a powerful component of any successful communication strategy for businesses and organisations looking to increase brand awareness and protect their reputation. PR involves generating campaigns to gain earned media coverage. Having a business name appear in the news, helps to maintain a positive public image by creating trust and credibility with a […]

Internship at Adoni Media: Grace’s Experience

With my bachelor’s degree in business international, majoring in public relations and management, coming to an end, I knew it was time to gain industry experience to better prepare me for my chosen career in public relations. I was extremely eager to find out what life was like in the industry I chose, and to […]

How much does Public Relations cost in Australia?

Public Relations or PR plays a crucial role in shaping a company’s image, reputation, and success. Whether you’re a small startup, a not-for-profit organisation, or a major corporation, investing in PR helps your business connect with its target audience through strategic communications. However, one common question executives and marketing teams often ask is: How much […]

Media training in a working TV studio or boardroom

Media training teaches you the skills and techniques to be a clear and concise spokesperson and to present with confidence. Whether it takes place in a working TV studio or boardroom, media training is important for anyone – CEO, executive, or spokesperson – required to speak publicly to help promote their business or organisation. Access […]

Crisis simulation: why it is important

On any given day in Australia, 164 cyber-attacks are reported – that’s about one every 10 minutes. With that frequency, it is important businesses are ready to respond if they fall victim to cyber-attacks, but beyond that, organisations must be prepared for all types of crises. Crisis simulation, a strategic exercise that replicates real-world crisis […]

Adoni Media: Australia’s most experienced media training team

Effective communication requires CEOs, executives, and key spokespeople to be clear, concise, and confident in media interviews, press conferences, and presentations. These are skills taught by Australia’s most experienced media training team at Adoni Media. Wondering what our experience is? Read on below. Understanding how the media works, having the skills to shape messaging, and […]

Adoni Media, a team that works as an extension of NTI

Since 2019, Adoni Media has been the long-term PR partner of NTI, Australia’s largest transport and logistics specialist insurer. It is a highly valued partnership with Adoni working as an extension of NTI’s in-house marketing team to deliver ongoing PR strategies which raise NTI’s profile. The partnership has extended beyond PR to include crisis communications […]

The Importance of PR for the Real Estate Industry

PR is an important tool for any property experts wanting to expand their media reach and become thought leaders for journalists covering real estate stories. The effect of media coverage for developers and agents cannot be underestimated as it builds profiles and establishes trust and credibility. Real estate professionals can become go-to media experts which […]

Media Training: How to control a media interview

CEOs, business leaders, managers, and spokespeople are the face of a company or organisation. When facing the media, you have a limited amount of time to make a good first impression, so having a clear strategy on how you present and represent your brand is key. Media training through an experienced PR company can help […]

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Adoni Media's library of PR, press, and media blogs