preparing-your-ceo-for-media

PREPARING YOUR CEO FOR MEDIA

Monday 29th June 2020  Posted in: Media Training, Newslink, Public Relations

Set your PR goals Identify dates, milestones, pending announcements, awards and speaking engagements as potential media events in your corporate calendar.   Monitor the news cycle for opportunities to position your […]

TIPS FOR INTERNAL AND EXTERNAL COMMUNICATION AS STAFF WORK FROM HOME

Wednesday 27th May 2020  Posted in: Corporate Communications, Public Relations

As working from home becomes the new norm, communication both internally and externally is more important than ever. For companies it is essential they stay engaged with employees, clients and […]

How-to-maintain-business-as-usual

HOW TO MAINTAIN ‘BUSINESS AS USUAL’ WHEN YOUR TEAM IS WORKING FROM HOME

Wednesday 6th May 2020  Posted in: Digital

Are you working from home? For many of us, it’s the first time we’ve had to conduct our business from home and even those who have flexible working arrangements aren’t […]

5-steps-for-effective-crisis-communication

5 STEPS FOR EFFECTIVE CRISIS COMMUNICATION

Monday 27th April 2020  Posted in: Crisis Management

Whether it’s COVID-19 related or your business finds itself in crisis for another reason there are key crisis communication steps that help deliver a cohesive response. Always show your empathy  […]

TIPS FOR DOING A TV SKYPE INTERVIEW

Monday 6th April 2020  Posted in: Coverage, Digital

By: Leisa Goddard, Managing Director of Adoni Media Skype interviews are the new norm for TV but so many of them are just awful to watch. Normally as a business […]

From our interns: Naomi’s Experience

Wednesday 12th February 2020  Posted in: From our interns, Publicity

As I entered the latter half of my Bachelor of Communication (majoring in Public Relations) degree, I was eager to experience agency life and learn from some of the best […]

An Uber Successful Campaign: How Uber Eats used the power of celebrity to create a viral advertising campaign

Monday 10th February 2020  Posted in: Celebrities, Content Marketing, Publicity

It was the television advertisement that had the whole world liking, commenting and sharing. But how did Uber Eats  take something as simple as home-delivered food and turn it into […]

2020 Social Media Business Trends

Tuesday 4th February 2020  Posted in: Digital

Understanding how to effectively use social media to target consumers is one of the most successful ways to grow your business in 2020.   While every business and professional will have […]

How to use social media to your advantage in PR

Monday 3rd February 2020  Posted in: Digital, Public Relations, Publicity

With 3.48 billion users, social media is the most far-reaching, accessible and affordable tool for public relations professionals.   And while the use of social media in PR is nothing new, the way we use it is […]

From our interns: Nawal’s experience

Tuesday 28th January 2020  Posted in: From our interns

During the final semester of my Master of Business (majoring in Integrated Marketing Communications) at QUT, I realised I needed to update and refresh my work experience. Almost serendipitously, within a few days of starting […]

How to write a media release

Thursday 16th January 2020  Posted in: Public Relations, Publicity

Knowing how to effectively craft and distribute a media release is a great skill to have, as it is one of the most effective ways of telling your story. They can come in […]