Australia’s top 25 TV presenters

Thursday 19th July 2018  Posted in: Publicity

Lisa Wilkinson Lisa Wilkinson began her career as editor at Dolly Magazine and Cleo. She quickly moved to presenting the 2000 Summer Olympics with The Morning Shift. In 2005, Lisa […]

How to write a successful professional bio

Monday 16th July 2018  Posted in: Publicity

What you need to know Professional bios are usually the most important piece that you’ll ever write. First impressions count, so bios also help you to promote your own personal […]

Journalism interviewing

How to conduct an interview in journalism

Tuesday 3rd July 2018  Posted in: Media Training

How to interview like a journalist Are you considering getting into journalism? You better learn how to conduct an interview. Interviewing is more than just asking questions. It’s about connecting […]

writing a great press release

How to write a media release

  Posted in: Media Training

Writing and Sending a Press Release A media (or press) release is an effective way to disperse news about an event, organisation or person and gain publicity. As you need […]

importance of images in media

Video and images have never been so important

Monday 2nd July 2018  Posted in: Publicity

Never underestimate the importance of pictures Photos and video are incredibly important in capturing audience attention and cannot be underestimated in our increasingly visual world.   The ease in which […]

live radio interview tips

Radio Interview Training

  Posted in: Media Training

How to Prepare for a Radio Interview Despite the rise of various digital formats, radio still maintains a strong and vital presence within the media industry. The main advantage of […]

LinkedIn pitch

How to pitch to journalists on LinkedIn

Friday 29th June 2018  Posted in: Media Training, News, Publicity

A good relationship with a journalist means it’s easier to pitch stories, communicate and offer your clients up as sources/commentators. Nowadays, news and social media come hand-in-hand. Knowing how and […]

Retargeting Advertisements: How they work and why they’re useful

  Posted in: Digital

How they work and why they’re useful We’ve all been there – you visited an online store and viewed a really nice jacket or pair of boots, then you quickly […]

Why network?

  Posted in: Publicity

Why and how to network Networking is a vital for any individual who wants to connect and engage with people for mutual benefits – and is especially important in media […]

definition of media training

What is media training?

Thursday 28th June 2018  Posted in: Publicity

To acquire media coverage, you first must understand how the media works and what journalists are looking for in a story or source. If you’re starting out in your business […]