In today’s technological world, visuals are everything. So, you may need to be ready for the camera at any time. If you’re story has been picked up and you’ve been […]
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How to handle an interview request the right way When a journalist calls, it’s exciting and terrifying. They might be calling as a result of a media release you’ve issued, […]
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What you need to put together a news story Have you ever wondered why a story was featured in the news or even how the media decides what stories are […]
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What do the terms even mean? Owned, paid and earned media are terms you may have heard bandied around by PR, marketing and digital specialists. What do they mean? In […]
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What is Crisis Communications? Every business or organisation can be susceptible to a crisis. Crisis Communication is a vital tool in minimising damage to a company’s public image. Effective crisis […]
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The importance of a media release WRITING AND SENDING a media release is one the most effective ways to pitch your story to a newsroom. A release can be an […]
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The key tips you need to feel confident and comfortable in front of a reporter Presenting is a hard skill to master. Most people find it daunting to stand in […]
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Ever wanted to pitch your story to a newsroom? Here’s how Newsrooms are busy places. In fact, with digital and online content growing by the day (seemingly by the hour!) […]
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Like most industries, the media has its own set of technical jargon that might seem like another language if you’re not in the know. A TV journo will arrive to […]
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Every business wants publicity – but how can you get the media coverage you need to grow your audience and sales? A good media story doesn’t necessarily talk about a […]
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