Media Training

Australia's Most Experienced Media Training Team

Become a clear, concise & confident spokesperson

There is only one team to trust when it comes to preparing your executives.

Leisa Goddard and Adoni Media’s expert trainers have been strengthening the media capabilities and presentation skills of executives, politicians, sports stars, and industry leaders for more than a decade.

Our practical, on-camera training is proven to build confidence and provide the skills and techniques to manage media interviews, town halls, investor presentations, and improve public speaking.

We simulate live media environments in your boardroom or you can train in a working TV studio so you learn how to master the media.

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Organise Your Media Training

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Why you need Media Training

Media Training is a vital part of an executive’s professional toolkit.

Executives and leaders are expected to confidently manage the media to build trust, grow brand awareness, and protect reputation in a crisis.

For corporates, not-for-profits, start-ups, small business, and government it is best practice to prepare spokespeople with Media Training so they know what to expect and how to deliver.

Media Training helps clarify key messaging and equips executives with the skills and techniques to be clear, concise, and confident.

Knowing what to say and how to say it to connect with your audience.

It is not a journalist’s job to coach you through an interview. It is up to you to prepare, understand what is required, and how to stay in control.

Media Training will make sure you know what to expect from the media, the tactics journalists can use, and how to manage difficult questions.

Media Training gives you and your spokespeople an understanding of Australia’s media landscape across TV, radio, print, and online. Each medium has its own set of goals, issues, and considerations. On television, for example, what you look like and sound like is very important.

Reputations are built over years and can be ruined in minutes.

It takes only one bad interview to destroy a reputation. Media Training with journalists who have decades of experience covering corporates in crisis ensures you know the risks and what’s required to withstand a media storm.

Expert Media Training with qualified journalists and trainers ensures you are prepared.

There is enormous value in being able to predict the lifecycle of a media crisis. From a positive PR perspective, knowing how to deliver a media-friendly ‘grab’ increases the likelihood of media coverage.

The added value of Media Training.

Being able to generate positive media coverage with your spokesperson quoted or appearing on TV or radio is an enormous marketing and brand-building advantage. The ‘halo effect’ of  high-value media coverage helps build trust, authority, and vital brand recognition.

Clients say: “Best Media Training I’ve ever done.”

Tailored Media Training Courses

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Train in your Boardroom

Personal one-on-one or group training sessions tailored to build confidence, increase skills, and develop key messaging. Beginner, Advanced, and Refresher courses delivered in your boardroom.

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Learn in a TV Studio

Experience being interviewed in a working TV studio in Brisbane or Sydney and learn the media and presentation skills to manage live television and perform in a high-pressure media environment.

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Master your Crisis Response

Customised training for urgent issues management and interview preparation. Test, trial, and develop key messaging and improve body language and presentation style so you are media ready.

What to expect from Adoni Media Training

Our Experience

We know how the media works.

We have asked the tough questions as journalists for programs such as A Current Affair, Today Tonight, the nightly news, and in the Canberra Press Gallery. We have the exceptional skills to prepare you for TV, radio, newspapers, and online interviews.

There are no PowerPoints.

We work with a full-size TV news camera and professional camera operator to personally coach you through:

  • one-on-one media interviews
  • press conferences
  • live crosses
  • crisis response
  • in-studio interviews

Our Approach

We give you practical experience.

In half and full day sessions, spokespeople learn the skills and techniques to manage interviews so they know what to say, how to say it, and how to respond to difficult questions.

It is about building confidence, knowing how to present with impact and gravitas, and knowing how to deliver key messaging in your natural voice.

In a safe and supportive environment, we provide personalised coaching to calm nerves and improve presentation style, body language, and overall executive presence.

Media Training means you are ready to say “yes” to media interview requests.

Our Results

Don’t just take our word for it. Here is some of the feedback from our clients:

  • A tourism CEO said what he learned in media training has helped improve his public speaking.
  • A transport General Manager who hated doing media now can’t wait to do his next TV interview.
  • A Board Director posted on LinkedIn: “The best training I’ve ever done. It pushed me outside of my comfort zone.”
  • “Thank God I’d done the training beforehand,” said an infrastructure CEO after his first in-studio media interview.
  • “Knowing how to talk to the media has helped grow our business.”
  • 100 per cent of participants recommend media training from Adoni Media.

Our experience is your advantage

For a consultation on your Media Training needs, contact us