Effective communication during a crisis

In times of crisis, effective communication is critical to minimise reputational harm and instil confidence in your organisation and brand. We all know a crisis can hit a business at any time. But, how quickly you respond and the way you respond will determine how your organisation survives a crisis or, indeed, if it does […]

How to create videos for social media

How can social media videos help your business?

On social media, one way to stop the scroll is to create videos. Video content is consumed at an enormous and ever-increasing rate on social media. More than twice as many young people watch videos every day compared to four years ago, with the average viewing time per day 45.2 minutes. For businesses, this means […]

How to use a Video News Release to promote your brand

Have you heard of a Video News Release? A Video News Release or a VNR, as it is known in the media and PR world, is a very powerful tool to have in any public relations strategy. A VNR is the television friendly equivalent of a press release and features interviews with key spokespeople or […]

Why PR is important for not-for-profit organisations

Raising awareness for not-for-profit organisations and charities is critical in helping to drive donations, support fundraising campaigns, and educate the public about the services these organisations provide. With so many not-for-profits vying for attention, PR is important to promote not only the profile of an organisation, but of their key spokespeople as well, helping them […]

How to influence government policy using PR

Protesting in the street is one way to grab the media’s attention but a strategic Government Relations campaign that makes the news and directly lobbies political decision-makers is a powerful way to influence public policy, particularly in Canberra. Adoni Media has proven it is a leading agency in Australia for creating and delivering powerful and […]

How to be media and crisis ready

If you or your organisation is suddenly facing a crisis, do you know how to respond? Do you have a crisis management plan in place so your executives, your communications teams, and your staff know what to do? Being media and crisis ready is crucial to protecting your brand and your reputation. Responding quickly and […]

Adoni Media Exceeds PR goals for the Salvation Army

Since 2019, Adoni Media has been proud to work with The Salvation Army Queensland with its two major annual fundraising campaigns, the Red Shield Appeal and Christmas Appeal. The Salvation Army, also known as “The Salvos”, is one of Australia’s largest charities with more than 350 churches nationwide. The two high-profile appeals each raise tens […]

Adoni Media: A Trusted Media Training Provider

Adoni Media is a leading media training provider which has earned a reputation for equipping individuals and organisations with the skills and techniques needed to successfully navigate the media landscape. With our expert media trainers and tailored training sessions, Adoni Media has become a trusted name in media training in Australia. Whether it is addressing […]

Chicken Treat New Product Launch: “Marketing Genius”

Since 1976, Chicken Treat has been an iconic WA favourite with more than 55 stores throughout the State. The beloved brand is known for serving up delicious rotisserie chicken, burgers, and fried chicken, along with its famous chips. In 2020, to start conversations and help raise awareness of its refreshed menu, branding, and store fit […]

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