Blog

Adoni Media's library of PR, press, and media blogs

 How to maintain ‘Business As Usual’ while working from home

How to maintain ‘Business As Usual’ while working from home

    Are you working from home? For many of us, it’s the first time we’ve had to conduct our business from home and even those who have flexible working arrangements aren’t usually out of the office for such an extended period. The public relations professionals at Adoni Media have some tips to help you and your […]
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     Five steps for effective crisis communication

    Five steps for effective crisis communication

      Whether it’s COVID-19 related or your business finds itself in crisis for another reason there are key crisis communication steps that help deliver a cohesive response. Always show your empathy During a time of crisis and uncertainty and especially tragedy, people need to know you care, that you understand and that you are trying to […]
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       Tips for doing a TV Skype interview

      Tips for doing a TV Skype interview

        By: Leisa Goddard, Managing Director of Adoni Media Skype interviews are the new norm for TV but so many of them are just awful to watch. Normally as a business leader, professor, researcher, or politician, you have a journalist or cameraman advising you on where to stand and where to look. With Skype you are […]
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         How to respond on social media during a pandemic

        How to respond on social media during a pandemic

          Do you have a plan or know how to respond on social media if you suddenly had to cancel an event or close your business because of the COVID-19? What if one of your staff or customers contracted coronavirus and journalists were at your door asking questions? Companies and organisations of all sizes including franchises, […]
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           Why is public relations important in property development?

          Why is public relations important in property development?

            In the highly competitive property market, public relations helps developers and agents sell and build their profiles to attract future buyers and deals. What should never be underestimated is the ‘halo’ effect of being quoted as an industry expert in newspapers or interviewed on TV and the value of on-sharing that coverage across social media. […]
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             Adoni Media ranked in top 100 B2B companies

            Adoni Media ranked in top 100 B2B companies

              One year after being named as one of the world’s leading communications and management firms, Adoni Media, has been ranked in the Clutch top 100 B2B Australian service firms for 2020. Founded by Logie-nominated Australian television journalist Leisa Goddard almost eight years ago, Adoni Media has earned millions of dollars for clients in national and […]
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               From our interns: Naomi’s experience

              From our interns: Naomi’s experience

                As I entered the latter half of my Bachelor of Communication (majoring in Public Relations) degree, I was eager to experience agency life and learn from some of the best in the business. Adoni Media gave me the opportunity to do this and so much more. My Experience From the first day of my internship […]
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                 Uber Eats advertising campaign labelled a masterpiece

                Uber Eats advertising campaign labelled a masterpiece

                  It was the television advertisement that had the whole world liking, commenting and sharing. But how did Uber Eats take something as simple as home-delivered food and turn it into a talking point? Our PR experts have outlined how using celebrities as influencers, together with a strategic PR plan, helped Uber Eats to create a […]
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                   2020 Social Media Business Trends

                  2020 Social Media Business Trends

                    Understanding how to effectively use social media to target consumers is one of the most successful ways to grow your business in 2020. While every business and professional will have a different social media presence, there are a number of trends that all social media feeds should adopt for a more successful 2020. Develop Community […]
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                     How to use a digital marketing strategy to your advantage

                    How to use a digital marketing strategy to your advantage

                      Your digital marketing strategy goes hand-in-hand with your PR efforts. With 3.48 billion users, social media is the most far-reaching, accessible and affordable tool for public relations professionals. And while the use of social media in PR is nothing new, the way we use it is everchanging. At Adoni Media, we believe that social media should be a key part of a PR strategy – not just something you use alongside one. That’s why […]
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