How to schedule a post to Facebook

Want to know how to schedule a post to Facebook? Social media scheduling is the key to creating an effective and engaging social media strategy. A Facebook posting schedule makes your workday less stressful and reduces the risk of frantic last-minute posts with typos and errors. The public relations team at Adoni Media understands the importance […]

How to write an article or a blog

Want to know how to write an article that will drive traffic to your website and build strong search engine optimisation (SEO)? Here are five tips on how to write successful content. Remember your audience when writing your article You’ve selected a subject or issue, now the next most important question to ask yourself is […]

How to respond to bad reviews

Knowing how to respond to bad reviews is just as important, if not more important, than responding to positive reviews. Ignoring feedback implies you have little regard for your customers so why should they show brand loyalty if you are not interested and engaged in what they say. We know from research that before deciding on […]

How to ask for reviews to grow your business

Reviews matter with 93% of customers choosing a service based on feedback. So here is some tips on how to ask for reviews. Types of Reviews Quote Quote testimonials and reviews allow brands to share the voice of their loyal customers to help build brand trust. A quote testimonial and review can be displayed in […]

Why your CEO needs media training

Media training is a vital tool to help your CEO and executives prepare to speak with the media. Here’s what you should do to prepare. Set your PR goals Identify dates, milestones, pending announcements, awards and speaking engagements as potential media events in your corporate calendar. Monitor the news cycle for opportunities to position your […]

Project highlight: Launching Australia’s newest theatre

A 2,200-capacity live music venue, a 2,000-seat theatre, an 850-seat banquet style hall – and one of the world’s biggest pop stars. Australia’s newest performance space was launching, and The Sydney Coliseum Theatre needed a PR campaign to match its colossal scale. The $100-million performance venue in Western Sydney opened in December 2019. The Sydney Coliseum Theatre is […]

Launching Australia’s first Donut Chicken Burger

An Australian-first – a donut burger launching across Western Australia’s favourite chain of chicken restaurants. In March, Chicken Treat launched its Tempta Donut Burger. Complete with two donuts, fried chicken, cheese, bacon, and BBQ sauce, it offered dinner and dessert in a single bite. It was to be available for a limited time only and a PR campaign was needed to start the […]

Project highlight: Launching a national campaign

A road safety report with shocking figures. For the first time in 20 years, an increase in the number of truck drivers who died on Australian roads. The report was compiled by NTI’s National Traffic Accident Research Centre. It’s release was an important opportunity to call for improved road safety measures while highlighting the dangers of fatigue […]

Communication skills you need when working from home

As working from home becomes the new norm, honing your communication skills for both internal and external communication is more important than ever. For companies, it is essential they stay engaged with employees, clients and customers. That includes regular newsletters, updating the company intranet, EDMs and finding creative ways to keep the brand visible through […]

The impact of social distancing on businesses

We are living in unprecedented times for business amid the current COVID-19 outbreak, with social distancing restrictions impacting usual business operations and customers forced to stay at home. Many consumers are also tightening their purse strings with many jobs impacted by the health crisis. While the crisis might be affecting business as usual, there is an opportunity […]

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