Government Relations

Brisbane | Sydney | Perth

The noise and clutter of modern communications, where there's an outlet for every message, makes it increasingly difficult to achieve public policy goals.

To effectively shape public affairs, your business needs a comprehensive government relations strategy.

At Adoni Media, we offer government relations consulting services that can help set your campaign apart from the rest and we understand what it takes to achieve measurable results.

Government Relations Workshop

We can workshop ideas for your government relations campaign and create a detailed plan, which will help you towards your end goal. Our expert team has developed and executed several high-profile, national government relations campaigns for firms and not-for-profit organisations.

These campaigns have been highly successful in influencing public policy and leveraging effective government relations.

Leisa Goddard was instrumental in rolling out the campaign to Protect Home Visits across Australia. The highly successful campaign involved a targeted combination of public support (online petitions, social media), media awareness (traditional and digital coverage) and stakeholder liaison.

Your Health, Your Choice Campaign

Adoni Media also created and managed the nationally award-winning Your Health Your Choice campaign – Australia’s largest campaign to protect consumer choice in complementary medicine and healthcare. Your Health Your Choice is a multifaceted campaign which lobbied the government to call for a Senate Inquiry and protest change to health insurance rebate cuts.

In the first two weeks, the Your Health Your Choice petition attracted signatures from more than 5,000 Australians concerned about their access to complementary medicine and natural therapies. Within 4 months, more than 70,000 people had joined. The dedicated Facebook page has more than 20,000 followers who actively engage with the campaign and posts that go viral, reaching more than half a million people.

Your Health Your Choice was included on the Federal Government’s “issues” list within weeks of launching and has made national news headlines with media coverage across television, radio and print. It was awarded the prestigious Complementary Medicines Australia “Judges Choice Award” in 2017 for creating a united voice for natural therapies and was nominated in 2018 for a Mumbrella CommsCon Award.

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