Crisis Management: How do different industries plan?

Crisis management in any industry is inevitable. It’s how people deal with the crisis that determines how much of the client’s reputation is damaged. Let’s take a look at how crisis management affects six different industries. Crisis management in the food industry: There are many things that can go wrong in the food and hospitality […]

From our interns: Nicola’s experience

Like all University students in this day and age, I knew I needed real experience in PR firms to get a job when I graduate. So, I began the hunt. Finding an internship is not easy. Competition for spots is high and I found many firms wanted interns that had interned at another company already. […]

Effective communication and PR tools

Public Relations and Communications professionals require several effective communication tools to best deliver for their clients. These help in everyday tasks – Public Relations activities can be anything from keeping track of media releases, creating an updated contact database, monitoring the media and manage client’s social media accounts. Our Communications Director Clare Christensen says in Public […]

Successful event management tips

Event management can be incredibly stressful, often leaving you feeling exhausted and overwhelmed. Here are some of our top Event Management tips that can help you prepare for, and produce a successful and effective event. Start planning ASAP: It’s important that you start planning for your event as soon as possible. Depending on the size of […]

Podcast about first Aussie woman to row solo across an ocean

With just her physical and mental strength to survive, 46-year-old Sydney woman, Michelle Lee will row a gruelling five thousand kilometres alone across the North Atlantic, in her attempt to become the first Australian female to row solo across any ocean. “It’s an event that will have me facing sea sickness, salt sores, blisters, capsizing, […]

PR jobs – how to start your career?

It’s hard to know how to get started when searching for PR jobs. Whether you’re a journalist wanting a career change, a student about to graduate from university or just interested in the world of PR, there’s a few things to keep in mind that can set you apart from other candidates. Contrary to popular belief, […]

Media students reminded scholarships deadline looms

Media students are being reminded applications for a scholarship from award-winning television journalist Leisa Goddard close in a fortnight. The Logie Award-nominated journalist has more than 25 years’ experience working for all three commercial networks, including years as Network Ten’s United States Bureau Chief and reporting for Channel 7 and 9’s flagship programs Today Tonight […]

QPAC hosts Hitchcock’s North By Northwest

Brisbane is only the second Australian city to experience this celebrated production of North by Northwest following sell out seasons in Melbourne, Bath and Toronto. Combining the magic of film and theatre, this incredible production of Hitchcock’s iconic comedy of suspense will be presented live on QPAC’s Lyric Theatre stage for two weeks only, closing […]

Online reputation management

The internet and its role in everyday life has led to a major reinvention in the way businesses operate and market themselves, and online reputation management is no exception. Traditionally, reputation management referred to influencing and controlling an organisation’s or individual’s reputation. With the rise of the internet and social media, however, search results have […]

Tips on how to manage a crisis

No matter what size your business is, you should invest in effective crisis management tools, plans, and support. Without knowing how to manage a crisis, minor issues can turn into larger ones and result in a publicity nightmare. Crisis can break a business, yet, when managed successful can help show your companies compassion and willingness […]

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