Supporting Client Voices Across Australia in November

    In November, Adoni Media continued to partner with clients across Australia to ensure their stories were told clearly, credibly and at scale.

    Our team worked strategically alongside organisations spanning health, technology, community services, fine art, retail and transport – delivering tailored public relations campaigns with the audiences that mattered most.

    November results at a glance:

    • 11 public relations campaigns delivered
    • 176 online articles, 104 radio interviews, 38 television segments and 24 print features, supported by social amplification
    • Total audience reach exceeding 4.8 million Australians

    From major national initiatives to regional and community-focused priorities, our focus remained on securing quality coverage that supported client objectives and strengthened their presence in the media landscape.

    Supporting-Client-Voices-Across-Australia-in-NovemberClient Highlights

    Asia Pacific Autism Conference 2025

    Adoni Media partnered with the Asia Pacific Autism Conference 2025, the region’s largest autism-focused event, welcoming 1,500 delegates from more than 30 countries to Perth. Hosted by the Autism Association of WA, the conference brought together 200 leading experts, researchers and advocates to share global perspectives and lived experience.

    Managing Director Leisa Goddard and PR Account Manager Laura Pocoe travelled to Perth to manage on-site media and press conferences across the three-day event.

    The campaign reached more than 1.3 million people, securing prominent coverage across Seven News, 10 News, ABC Radio’s The Conversation Hour and major mastheads including The West Australian, The Age, WA Today and The Sydney Morning Herald.

    Coverage secured:

    • 4 television stories
    • 33 online articles
    • 31 radio interviews and news bulletins

    This delivered an equivalent advertising value exceeding $570,000 for our client.

    Compono

    Following the momentum of the high-profile Australia’s Worst Boss campaign, HR technology company Compono launched its new AI tool, ‘Hey Compono’, built on decades of behavioural science and personality profiling research.

    Adoni Media strategically leveraged the star power of Shark Tank investor Andrew Banks, an early backer of the technology, to generate strong national interest. The launch reached 880,000 Australians in its first week alone.

    The campaign targeted a mix of general news, business, technology, HR, AI and careers media, resulting in 25 broadcast, online and print stories.

    Highlights included:

    • Live television interview on Sky News National’s Business Hour
    • Online coverage in The Australian, Daily Telegraph, Herald Sun plus 12 syndications
    • Print feature interview in The Courier-Mail’s City Beat column

    Heart of Australia

    November marked a major milestone for long-standing client Heart of Australia with the launch of mobile medical clinic HEART 7, supporting the organisation’s national expansion.

    Working alongside Founder Dr Rolf Gomes, Queensland Australian of the Year, Adoni Media helped deliver national awareness as the first of five new mobile clinics commenced operations in Western Australia. The expansion supports the delivery of the National Lung Cancer Screening Program to rural, remote and First Nations communities.

    To maximise broadcast reach, Adoni produced a Video News Release (VNR) featuring interviews with: Dr Rolf Gomes, Heart of Australia Founder, Health Minister Mark Butler, Lung Foundation Australia CEO Mark Brooke, Respiratory Scientist Ewan Wylie, Aboriginal Health Council of WA Executive Manager Kim Gates and Heart of Australia Head of Community Stakeholder Engagement Deb Guion.

    Coverage was secured across 10 News nationally, WIN News Queensland, 7News regional markets, ABC Radio, The West Australian, Sunday Times and more.

    Campaign results:

    • 15 television features
    • 27 online articles
    • 9 radio mentions
    • 1 newspaper feature

    Media Training

    Alongside public relations delivery, Adoni Media’s Media Training team, led by Managing Director Leisa Goddard, continued to support executives and spokespeople in building confidence and clarity in media engagement.

    In November, tailored one-on-one and group training sessions were delivered nationwide, working with leaders across mining and energy sectors to prepare them for interviews, announcements and complex issues.

    Looking ahead

    With national PR campaigns and strategic planning already underway alongside a busy schedule of media training sessions, the final month of the year is set to be just as active.

    If you’re ready to strengthen your media presence through strategic public relations or media training, we’d love to help.

    Connect with us via the ‘Contact Us’ button below.