Journalism | Adoni Media

Reactive PR needs to be in your Public Relations strategy

PR is more than launching campaigns to build brand awareness. Good PR includes monitoring the news cycle to identify opportunities where you can be put forward as a media spokesperson on behalf of your industry. It builds authority and it is why reactive PR needs to be included in your public relations strategy. What is […]

Tips for success at university: Media & communications

It’s often daunting thinking about finishing your university degree. Good advice, experience and knowledge can help you have success at university and beyond. Specifically, if you are studying a media, communications or public relations degree, it’s important to gain experience in the field you want to work in, to ensure you feel comfortable when you […]

From our interns: Charlie’s experience

While studying a Bachelor of Journalism, I’ve always sought to develop and expand my experience within the media industry in any way possible. So when I saw an ad for the Adoni Media internship in the midst of semester two assessment, I applied straight away. After previously attending a lecture at QUT hosted by Leisa […]

7 News Townsville wins 2019 Queensland Clarion award

Adoni Media’s Leisa Goddard was proud to sponsor and present 7 News Townsville with the award for best Regional and Community Broadcast Report at the 2019 Queensland Clarion Awards. 7 News Townsville won the award for its reporting of the Townsville Floods. The Clarion Awards, held on Saturday, September 7 at the Brisbane Convention and […]

Pitching – are you making these common mistakes?

With Public Relations professionals outnumbering journalists in the Australian media industry, it’s never been harder to pitch a story. But successful pitching, which leads to stories being published, is exactly how PR helps a business, by raising brand awareness. For almost a decade, the industry has seen an increasing number of reporters shifting from journalism […]

100 new jobs for Logan youth living with a disability

A new multi-million-dollar employment hub opening today will create jobs for more than 100 Logan youth living with a disability. The search is on for teenagers from local high schools and young people with disability to begin on-the-job training in administration and supply chain roles, including forklift driver, administration officer, packaging, product assembly, and warehousing. Queensland’s leading disability employment charity, Help Enterprises, has spent […]

LinkedIn tips: how to pitch to journalists

A good relationship with a journalist means it’s easier to pitch stories, communicate and offer your clients up as sources/commentators. A few LinkedIn tips can help you foster these relationships and build a strong network. Nowadays, news and social media come hand-in-hand. Knowing how and when to pitch stories, or even just how to get […]

How social media is changing the way we consume news

Journalism has seen a massive change in the age of social media. The way that people consume information and news has been transformed by social media sites like Facebook, Twitter and Instagram. According to the ComRes/Burson-Marsteller 2016 EU Media Survey, Twitter has become the second most influential source of news for people. Traditional media has […]