Media Training | Adoni Media

Media training techniques and tips

Media training techniques 101. Understanding how the media works can be difficult, but by doing media training exercises and learning the fundamentals of journalism, you can learn how best to use news to your advantage. What makes the news? Have you ever wondered why a story was featured in the news or even how the […]

Effective communication skills training

Effective communication skills training and media training go hand-in-hand when learning how to communicate to the public and also the media. Developing great communications skills takes time and what you know and learn needs to be continually updated for the ever-changing world of business, media and communications. Journalists and the public listen to spokespeople who […]

Why does your business need a media kit?

A media kit, also known as a press kit, can either be a page on your website, a printed-out folder or an email attachment that contains resources and information about your organisation, event or product which journalists can use. These media kits are mainly sent to journalists or newsroom Chiefs of Staff. They help them […]

How best to spend your end of financial year budget

Why media training is a smart investment this end of financial year. Want publicity for your business and the confidence to talk to journalists so that you can do more in the last half of 2018 to grow your business? Here are five of the top reasons why business owners are beating the tax time […]

What makes a good commentator

The role of a commentator is to provide additional information, inside knowledge, and not surprisingly, commentary, about current events. They’re not limited to politics but can discuss all manner of things – celebrities, popular culture, sports, finance, real estate, the list goes on. Commentating can show off your skills and knowledge of an industry, as […]

What to wear for a TV interview

In today’s technological world, visuals are everything. So, you may need to be ready to appear on camera at any time. This includes knowing what to wear for a tv interview. If your story has been picked up and you’ve been asked for an interview, you need to be able to dress appropriately for your […]

What to do when a journalist comes calling

How to handle an interview request the right way. When a journalist calls, it’s exciting and terrifying. They might be calling as a result of a media release you’ve issued, they could be after some expert comment from you or you could be in the firing line as a result of another story. While being […]

Tips for presenting in a television interview

The key tips you need to feel confident and comfortable when presenting in front of a journalist or in a press conference. Presenting is a hard skill to master. Most people find it daunting to stand in front of a crowd or interviewer to deliver a statement or speech, or answer questions. Add to that […]

How to pitch to a newsroom

Ever wanted to pitch your story to a newsroom? Here’s how. A newsroom is a busy place. In fact, with digital and online content growing by the day (seemingly by the hour!) – journalists have never been busier. Add to this literally hundreds of organisations vying for a journalist’s attention and you can see how […]

Speaking the media lingo

Like most industries, the media has its own set of technical jargon that might seem like another language if you’re not in the know. How much tv media lingo do you know? A TV journo will arrive to work and head straight to see the COS. He or she sends them out in an SNG […]

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