Why your business needs a social media strategy

Did you know that nearly half of small businesses don’t have a social media strategy ? A social media strategy that runs alongside a PR campaign can increase publicity opportunities and connect you to a wider audience. Our public relations team at Adoni Media, regularly help clients boost their brand reputation through targeted and well-researched […]

How to write an article

An Uber successful campaign: How Uber Eats used the power of celebrity to create a viral advertising campaign

Tips for success at university: Media & communications

It’s often daunting thinking about finishing your university degree. Good advice, experience and knowledge can help you have success at university and beyond. Specifically, if you are studying a media, communications or public relations degree, it’s important to gain experience in the field you want to work in, to ensure you feel comfortable when you […]

LinkedIn tips for your business

Do you need some LinkedIn tips? LinkedIn as a social media platform has evolved into more than just a place to look for a new job. If used effectively, it can be a great platform to grow your brand, engage with a professional audience and build relationships within your industry. Here are some LinkedIn tips for […]

Why your marketing strategy should include video

How effective is your marketing strategy? As a business owner you’re probably looking for the most cost effective way to stand out over your competition. Whether you’re looking to attract more customers to your business or have a new product you’re wanting to promote, videos are one of the best ways to boost customer education […]

Kellogg’s change it up for Australian farmers: PR campaign case study

Have you ever wondered how Kellogg’s became a household name? It’s all down to the Aussie farmer. For the better part of a century, Kellogg’s has produced some of Australia’s favourite breakfast cereals, originating with the classic Corn Flakes right through to All-Bran, Froot Loops and Special K. Throughout this time, more than two thirds […]

How to create an effective campaign

A huge part of Public Relations is producing creative and engaging content that resonates with audiences and the media. Most successful campaigns effectively understand their target demographics while catering to the current media environment and pushing the boundaries. At Adoni Media, we have a team of professionals who have worked across many campaigns, big and […]

Cover letter examples: How to stand out

Do you need cover letter examples? With graduation looming for some, the panic of updating your resume and cover letter for applications is starting to set in. It’s easy to disregard your cover letter and focus on your resume, however, recruiters and hiring managers will receive hundreds of applications at a time. Writing a killer […]

Social Media tips for small business

Need some social media tips? The first steps a small business takes into the chaotic world of social media can define the course of the business as it grows and develops. For small businesses starting their social media journey, it can often be a daunting and confusing experience and may prove difficult for them to […]

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